Thursday 27 January 2011

Fight club -exhibition part 3

Fight club was released on DVD in two editions, single and a two disc special edition. Releasing the film on DVD was what made the film more popular.  It was re-released in 2009 on blu-ray to celebrate the 10 year anniversary of the film. $721,135 was made from DVD sales.

Fight club -exhibition part 2

Fight club has been reviewed many times, here it has been reviewed by the british BBC. I agree with this review because I think it would offend many and it does challenge the modern world. Also it is the story of a man who has become sucked in to his boring job which he breaks free from.
This is a US review by the famous Roger Ebert. I do not agree with this review because the film is not a none stop fight marathon and it doesn't matter that you can't punch some that hard in real life because it is not about that as the film is slightly surreal as it was shown in the opening scene and the scene with the penguin. 

Wednesday 26 January 2011

Fight club-exhibition part 1

Fight club made £5,424,113 altogether in  the UK. Also in the UK it made £1,177,219 in its opening weekend. In the US it made a total of $37,023,395. In the US it made $11,035,485 in its opening weekend.
Altogether fight club made $100,853,753 worldwide.

Sunday 9 January 2011

Fight club-section 3-distribution part 2 merchandise

Fight club use a range of merchandise to promote the film. In 2004 a Fight club video game was released by Vivendi Universal. This was after the film came out but it could still promote the DVD version of the film. Also many t-shirts and hoodies with pictures quotes for the film were made. Also models of Tyler and Jack were made.
Also little accessories were made. Also soap props are available to purchase. There were no promotional toys at mcdonalds as the films certificate is 18 and mcdonlds is a child friendly place

Fight club -section 3 distribution-part 1

Fight club was promoted in many ways before it reached cinemas. It was promoted firstly with a poster campaign which Fincher refused to let Brad Pitt be focused on in. there many posters for the film and they are made many languages and they were publicly displayed in many places. Trailers for the film were shown before many films of similar certificates before its release to promote the film and show the plots dilemma and creates interest and anticipation for the film. The stars of the film (Brad Pitt, Edward Norton, Helen Bonham Carter) and the director David Fincher went out to do interviews with magazines and many news shows. Also having the star Brad Pitt made his fans want to see it and he made it more famous. Also the book promoted the film because the people who were fans of the film would want to see it.